In February 2014, I shared a short introduction to a feature associated with the March issue of Men’s Health. I appeared alongside Steve “Woz” Wozniak, Jim Cramer, Sir Richard Branson, and others. We were each asked one question: outside of all the success we may have encountered, what was the best buck we ever spent?
The original BeLimitless post was written to introduce that magazine story, but the surviving article text does not contain the full anecdote from the feature. It preserves the lesson, not the transaction behind it.
It is still my “Best Buck I Ever Spent.”
So here is the rule I shared: if you are lucky enough to have the opportunity, spoil your parents. It is worth it.




